2024 did not start in the best way for consumption. A notable jump in inflation starting in December, and whose effects are difficult to dissipate as the months go by, occurred simultaneously with a certain delay in income, which led to lower demand for goods.
In this framework, manufacturers and retail businesses are redoubling their efforts to limit margins and provide offers that give vitality to consumption. In this sense, once again, the Argentine Chamber of Electronic Commerce (CACE) is preparing to celebrate a new edition of Hot Sale, the most prominent online shopping event in the country, scheduled for May 13, 14 and 15.
As indicated by the CACE, the main purpose is to strengthen the digital environment, promoting the expansion of the supply of goods and services and stimulating their growth through these massive online sales initiatives.
The tenth edition of this event will feature the participation of 984 brands, including 120 debutants who join the event to offer their best purchasing opportunities. Within this set of participating brands, 276 are companies based in various provinces in the interior of the country, with Córdoba, Santa Fe, Tucumán and Mendoza standing out as the provinces with the greatest representation.
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{{msg}} {{msg}}For this year, Hot Sale offers eleven product categories available: Electro and Tecno; Trips; Furniture, Home and Deco; Clothing and Footwear; Sports and Fitness; Supermarket; Health & Beauty; Motorcycles and cars; Babies and Children; Several; and Service. In addition, users will find more than 15,000 products in the MegaOffers section, making it easier to search for the best benefits on a single official site organized by CACE: www.hotsale.com.ar.
The Hot Sale has already been established as a commercial event that is expected every year. It is an initiative of the CACE and for participating brands, this calendar of offers provides them with greater visibility and the opportunity to increase their sales, while for emerging companies it represents a platform to make themselves known in an increasingly competitive market.
“It fills us with satisfaction to carry out a new edition of Hot Sale. This year, we have focused on giving greater visibility to ventures and improving the experience of users looking for offers, guaranteeing a great shopping experience,” said Andrés Zaied, president of CACE.
To receive notifications and be aware of the news during the three days of the event, CACE has a subscription on the official Hot Sale site.
The CACE is a non-purpose Civil Association with 25 years of activity that focuses on disseminating and promoting the use and development of new technologies applied to work and business, communications, commerce and electronic business. It has 2,000 partners from different sectors of industry, commerce and services that promote business and electronic commerce in Argentina and the region. Among its main initiatives, the CACE carries out the Annual Electronic Commerce Study, the eCommerce Industry Talent Report, the MID Term Study, the eCommerce Day, and the CyberMonday and Hot Sale convenience events in Argentina. (with information from Infobae)
