The marketing of cholupa, a variety of fruit belonging to the passionflower family and which has the name of Huila origin, is gaining ground in the local fruit field. This advance is the product of the effort of Cindy Lorena Ramón Cháuxa young entrepreneur who found support in SENA to materialize her agricultural project.
With the $80 million in seed capital granted by the Undertake FundIn addition to the training received, Cindy Lorena planted three hectares of cholupa and opened the doors of her company ‘Frutícola Passihuila’, which today has the ICA certificate for adopting good agricultural practices, an achievement that has allowed it to market in the national market.
«Thanks to the support of the Emprender Fund, I turned my passion for agriculture into a sustainable business. For me it is very gratifying to know that I am contributing to the agricultural development of my municipality, promoting the consumption of quality local products.”he highlights.
The cultivation of cholupa, under good agricultural practices, has become the pillar of the economy of this rural businesswoman, since this fruit, known for its exquisite flavor and for being harvested only in Huila lands, has gained popularity both locally as in the national one.
«Seeing the growth and acceptance of the cholupa is very nice. Knowing that my work contributes to the well-being of my family and those who consume our local products is a great motivation to move forward, work that I hope to continue developing with the support of SENA«highlights the entrepreneur.
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With her dedication, Cindy Lorena has shown that the field has a future. Now, her goal is to continue conquering the market with this exotic passionflower, so that every day more people enjoy a juice or a dessert made with this fruit, which is part of the ‘opita’ gastronomy.
«My dream is to continue expanding my business and reach new markets. I want Garzón’s cholupa to be recognized as a quality and sustainable product«he concludes.
