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The City encourages all businesses in the downtown area to work on regular schedules, accompanied by commercial promotion actions.
The main items surveyed include clothing and footwear, baby items, sale of food and related products, as well as jewelry and accessories, and technology.
Current status of the running schedule
Of the 892 businesses surveyed, the 71.5% (638 stores) already apply the regular schedule. This means that most businesses have adopted a continuous schedule that makes shopping easier and improves customer service.
Among the businesses that currently They do not apply the regular schedule (28.5%, that is, 254 locations)he 59.4% (151 businesses) expressed his willingness to switch to this scheme. This change represents significant potential to improve the shopping experience in the City.
He running schedule has multiple benefits for both merchants and employees and also customers. In principle for the reduction of energy and transportation costsas well as the planning, energy efficiency and the possibility of offering services and products with greater opening hours to both tourists as well as other interested parties.
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Mayor of the City of Mendoza, Ulpiano Suarez.
Mendoza City Press
Therefore, in order to promote this methodology, a project will be carried out that seeks to incorporate incentives for purchases made in a specific time slot. This program will contemplate various actions such as raffles, promotions, discounts that encourage tourists and residents to come to the city center to shop during what we traditionally know as siesta time.
Benefits for customers to encourage regular shopping
Of the businesses that already implement the regular schedule, 56% (314 stores) are willing to grant benefits to customers who buy between 2 and 4 p.m.. For its part, 59.6% of businesses that do not yet apply the regular schedule, but are willing to change, would also offer incentives to clients during nap time.
When considering the impact of tourism in the city, with more than 1.6 million visitors during 2023, it is essential that businesses opt for this schedule. The adoption not only responds to a demand for flexibility, but also due to the fact that Shopping represents the sixth activity most carried out by them, after the main tourist circuits. Besides, the running schedule minimizes interruptions in the flow of visitorswhich benefits both merchants and the economy in general.
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Photo: Cristian Lozano/ Diario UNO
Likewise, at reduce the number of openings and closings of businesses, this reduction in energy consumption and other resources can contribute to more sustainable and environmentally friendly management. Likewise, for both citizen consumers and merchants, Having a regular schedule makes it easier to plan purchases and commercial activitiesas they know the establishments will be open for a continuous period of time.
This impulse towards the adoption of the calendar schedule seeks not only to improve the quality of life of employees and merchants, but also to offer customers greater comforts and benefits, thus energizing economic activity in the center of the City of Mendoza.
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