The figures are impressive because the concert is expected to leave some 54 million euros in the Brazilian city, 30 times more than what has been invested. Of course we are talking about the most imitated female artist and she has sold the most albums of all time, 300 million. The queen of pop already said it in 1989, “life is a mystery”, and that a singer manages to succeed after more than four decades seems like a miracle. However, as soon as you hear the name of Madonna everyone starts humming one of their greatest hits that they have been dancing to for decades.
Madonna: achieving success since 1979
Carry more than 40 years generating pop music and other styles, has been a pioneer in many taboo topics, which has also caused it to become the generator of great controversies of all kinds. Therefore, on this occasion she was not going to be less and the criticism for her free concert is served.
On the one hand, because A metal walkway has been built that begins at the hotel where he stays, along with his entourage of 200 people, and who reaches the same812 square meter stage where he will perform his show tonight. That is to say, Madonna will avoid stepping on the street floor in which thousands of faithful followers of the singer are expected. Another of the controversies in the last few hours is the construction of a metal wall that they have installed to separate people from the people who will be closest to the stage. That is, a VIP area that will be completely enclosed by a Trump-style wall to prevent those watching the concert in the front row from feeling harassed by the rest of the fans.
Last concert of his tour ‘The Celebration Tour’
This concert is going to be the biggest of the artist’s musical career, mainly because The number of attendees on Copacabana beach will be one and a half million. A mega event that will feature along the beach with 18 sound towers, 18 giant screens, 24 guest artists who will also perform and 20 percussionists from the samba school. The show will be guarded by 3,200 military police, 1,500 civil police and 1,130 municipal guard agents in the Copacabana neighborhood alone. In total almost 6,000 agents. Furthermore, we must add other 800 firefighters and 30 ambulances, who will be at the service of attendees in the event of any type of mishap that may occur.
A concert that generates 54 million euros
If we put the figures of this event on the table, the quantities are impressive. More than 4,000 people have worked to get everything up and running, and to this we must add the indirect jobs it has generated. The hotels and other accommodations are full, which represents a greater economic injection for the city. On the other hand, the cost of the concert itself will exceed 11 million eurosonly Madonna will pocket more than 8 million euros. But Rio de Janeiro has been able to make the concert perfectly profitable because it is estimated that The collection could reach 54 million euros.
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