This IDC MarketScape evaluated 11 print vendors and is based on a comprehensive framework to evaluate key metrics across corporate strategies, business operations, products and business models, as well as governance/risk/compliance measures offered in the context of sustainability. As addressing sustainability has become a pressing issue today, the report serves as an indicator that companies and other entities considering introducing printing products and services can use when selecting a manufacturer.
In the Brother Group’s Environmental Vision 2050 formulated in 2018, it clearly sets out its continued commitment towards solving the key social problems of climate change, resource depletion, environmental pollution and ecosystem destruction. As a company that uses energy and resources to supply products that use bio-based elements such as paper, thread and fabric, Brother strives to take positive and continuous action to reduce the environmental impact and increase the sustainability of its business operations. Its environmental performance is taken into account at every stage of a product’s life cycle, from design, development and manufacturing to customer use, disposal and recycling.
The Brother Group has identified the “reduction of CO2 emissions”, the “circulation of resources” and the “conservation of biodiversity” as the three priority pillars to address it. It has established Vision 2050 and the medium-term objective for the financial year 2030 as milestones to achieve this vision, and is promoting various initiatives to achieve these objectives. In the sustainability assessment conducted by IDC, Brother Group received a high rating for its efforts to minimize the environmental impact of its business activities based on its Environmental Vision 2050 and to promote the conservation and restoration of ecosystems, as well as various activities in Cooperation with clients and business partners. Through its corporate activities, Brother will continue to actively work towards the achievement of a sustainable society.
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What is the future of the printing market? What devices or services are best suited for businesses or end users? If you want to learn more about a growing segment, you can visit our collaborator Brother’s page.
